Author: Stefanie Cousins

Next month Fluent’s Director of Content & Evaluation, Dr. Allison Caplovitz, will be returning to Miami to attend the Kidscreen Summit after the conference’s two-year hiatus due to COVID. Allison’s favorite meeting of the year, the Kidscreen Summit is known as the most important annual event in the kids media industry.

Allison’s background includes deep experience informing the development of children’s television programs, evaluating curriculum development, and conducting summative research. She has advised 9 Story, Highlights for Children, Meta, Netflix, PBS Kids, Sesame Workshop, Warner Media, and YouTube Kids, and was instrumental to the success of the iconic children’s media property Blue’s Clues. Read all about Allison here and be sure to connect with her in Miami.

We’re excited to welcome two new team members to Fluent Research. Amber Gonzalez is a Quantitative Researcher and Charlotte Beatty is a User Experience Researcher.

Prior to joining Fluent, Amber worked at EDC’s Center for Children and Technology as a field researcher and at NYU School of Medicine’s Student Health Service, where she leveraged data-driven insights to expand mental health services for medical students.

Charlotte recently graduated from Boston University, where she studied the anthropology of health and medicine. For her undergraduate academic research, Charlotte designed and conducted an investigation into aspirations for marriage and family among Gen Z young adults. Check out Amber and Charlotte’s full bios on our website.

Award-winning filmmaker and Fluent Productions head Heath Cozens, landed in Sao Paulo, Brazil earlier this month where he began the first leg of a seven-country adventure around the globe filming a documentary for a tech client. We’ll be posting Heath’s postcards throughout the summer on our social media channels so make sure to check in to find out #WhereHeathIsNow?

May 18, 2022 (New York, NY) – Fluent Research, a data and insights-driven strategic consulting firm, announced today that Mary Meyn has joined the company in the role of Director, Research. In her new position, Mary will manage public opinion and market research studies for some of the world’s best-known brands and organizations.

“Mary joins Fluent after a distinguished career in political polling, public opinion and market research,” said Nellie Gregorian, Founder and President of Fluent Research. “Mary’s outstanding analytical skills and her deep commitment to the professional standards of public opinion research will further improve the caliber of our work. We could not be more thrilled for Mary to join Fluent Research and help us advance our mission of leveraging data and insights in service of making a positive impact on the lives of children, youth, and families.”

Prior to Fluent, Mary was Vice President at Edison Research, where she spent 16 years supporting the national Election Day exit polls, providing critical and time-sensitive data about who Americans voted for and what issues were important to voters. Mary has also worked with major companies in media and policy, including AMC Theatres, The Brookings Institution, ESPN, NPR, Marketplace, and Univision, among many others.

Mary has been an active member of the American Association of Public Opinion Researchers (AAPOR) community, serving for many years on the Executive Council of the Pennsylvania/New Jersey chapter, including serving as President in 2019.

Mary is a graduate of Binghamton University and has a master’s degree in Politics and Public Affairs from the Edward J. Bloustein School of Planning and Public Policy at Rutgers University.

About Fluent Research
Fluent Research is a data and insights-driven strategic consulting firm. Since 2006 Fluent has leveraged understanding of human behavior to help the world’s best-known brands and organizations advance worthy causes, innovate transformational products, and successfully navigate change. Fluent’s work centers around three practice areas: thought leadership research, formative research and evaluation, and social impact assessment. Fluent has applied rigorous and innovative research solutions in service of promoting children’s access to and quality of education, and gender equality in the U.S. and in over 70 countries around the world. Fluent’s creative arm, Fluent Productions, is an award-winning producer of original documentary content that harnesses the power of visual storytelling to bring attention to important issues facing our society, to build empathy and inspire action.

Contact: Stefanie Cousins
[email protected]

 

Today, the most cutting-edge thinking about human development is holistic, dynamic, and emphasizes the relationship between the developing person and his or her context.  This thinking is an important evolution; a stark contrast to outmoded ideas that see people as something to be molded by the context like a piece of clay or “filled” like an empty receptacle.

The Positive Youth Development (PYD) perspective is one such holistic and dynamic view, based on the ideas that:1

   1. All young people have strengths (because of the potential for developmental change across the lifespan), and

   2. All contexts have strengths as well. These strengths are resources that can be used to promote positive youth development.

   3. If the strengths of young people are combined with the strengths of the context, then positive, healthy development occurs.

PYD emerges out of this dynamic relationship and is evidenced by the presence in young people of “Five C’s”:  Competence, Confidence, Connection, Caring, and Character.

Digital contexts are becoming more prevalent in children’s lives than ever before, fueled in part by the COVID-19 pandemic and the need to move various aspects of children’s lives online.2  The growing presence of digital technology as a context for children’s development requires that we think deeply about its impact, identify its strengths, and consider how best to combine those strengths with the strengths of young people to promote their positive development.

Nutrient-rich digital contexts have many of the same features as those found in the physical world.  Both are guided by a deep understanding of children’s development, behavior, and natural play patterns.3  Both also recognize social interactions as the core of what it means to be human, seeking to enhance and extend (not obstruct) human connection.4  In turn, both types of contexts empower children to be agents in their own development, to make choices and course-corrections, to be generative and creative.5

We know digital contexts support positive development when children exhibit these six positive behaviors:3

    1. Communication (sharing ideas, caring about and interpreting the work of others)

    2. Collaboration (turning shared ideas into shared action)

    3. Community Building (contributing to the good of the community)

    4. Content Creation (using tools to create new artifacts)

    5. Creativity (being flexible and imaginative)

    6. Choices of Conduct (making decisions based on one’s personal sense of morality)

Taken together, these behaviors can be used to guide the design of developmentally-mindful digital contexts and, as well, to evaluate and revamp existing digital contexts.

When we take a positive developmental approach to digital contexts, we recognize that the quality and potential benefits of those contexts are contingent upon children’s developmental milestones.  Just as a child’s height determines the relevance of monkey bars, so too does their attention span, memory, symbolic representational skills and so on, determine the relevance and nutrient richness of digital contexts.  Certain developments, particularly in early childhood, happen best in the physical, multidimensional world.  Children must reach these key milestones to unlock and benefit from the strengths of digital contexts.  When unlocked, the strengths of young people can combine with the strengths of digital contexts to support positive development.

    1. Lerner, R. M., Lerner, J. V., Almerigi, J., Theokas, C., Phelps, E., Gestsdóttir, S. Naudeau, S., Jelicic, H., Alberts, A. E., Ma, L., Smith, L. M., Bobek, D. L., Richman-Raphael, D., Simpson, I., Christiansen, E. D., & von Eye, A. (2005). Positive youth development, participation in community youth development programs, and community contributions of fifth-grade adolescents: Findings from the first wave of the 4-H Study of Positive Youth Development. Journal of Early Adolescence, 25(1), 17-71.
    2. Responsible Innovation in Technology for Children. UNICEF Office of Research – Innocenti, Florence, 2022.
    3. Bers, M. U. (2012). Designing Digital Experiences for Positive Youth Development: From Playpen to Playground. Oxford, Cary, NC.
    4. Hirsh-Pasek, K., Zosh, J. M., Golinkoff, R. M., Gray, J. H., Robb, M. B., & Kaufman, J. (2015). Putting education in “educational” apps: Lessons from the science of learning. Psychological Science in the Public Interest, 16(1), 3-34.
    5. Lerner, R. M., Theokas, C., & Jelicic, H. (2005). Youth as active agents in their own positive development: A developmental systems perspective. In W. Greve, K. Rothermund, & D. Wentura (Eds.). The adaptive self: Personal continuity and intentional self-development (pp. 31-47). Göttingen, Germany: Hogrefe & Huber Publishers.

Amy Warren, Ph.D. is a Senior Child Development Researcher at Fluent Research. Amy holds a Bachelor of Arts in psychology from Clark University and M.A. and Ph.D. degrees in child development from Tufts University. Dan Warren, Ph.D. is Director, Youth Development and Education at Fluent Research. Dan holds a doctorate in Human Development and Child Study from Tufts University and taught elementary school in Massachusetts for nearly a decade. Together, they co-founded Home Base Learning Center, a nature-based elementary school guided by the core values of Positive Youth Development, Social Justice, and Earth Stewardship.

Here at Fluent Research, we find ourselves interacting with kids nearly all year around. We interview them about playtime and class time, film them at home and at school, play games with them, and even watch videos alongside them. We talk to kids a lot for the research we conduct on behalf of our clients!

Some researchers may be intimidated by talking to children. It’s understandable. We were young people too once, but we might not remember what it’s like to be 4, 6, or 8 years old. Well, fear no more! Our Director of Youth Development and Education Dan Warren put together the above video to help you get through your next interaction with a small human and have fun at the same time!

If you would like to download the slide show, click here.

 

January 10, 2022 (New York, NY) – Fluent Research, a data and insights-driven strategic consulting firm, announced today that Sofia Polo has been promoted to Senior Research Strategist. In this role, Sofia will oversee a wide range of global research studies, informing the development of products and programs that benefit children, youth, and families.

“Sofia has been an invaluable asset to our team, and her promotion acknowledges her contribution to our success and continuing growth,” said Nellie Gregorian, Founder and President of Fluent Research. “After her exceptional work on topics ranging from early childhood education to mental health and emotional well-being of children and teens to technology innovations, Sofia is well poised to effectively work with our leadership on shaping our research agenda in a rapidly changing environment.”

Sofia joined Fluent Research in April 2019 in the role of Research Strategist. She has a strong interest in leveraging research to promote education, health and mental health of children, youth, and families. A native Spanish speaker, Sofia is committed to amplifying the voices of the Latinx communities and advocating an equitable approach to research practices.

Prior to joining Fluent, Sofia worked as a health research training consultant at the New York City Department of Health and Mental Hygiene. She received her Bachelor of Arts in Urban Environmental Policy from Occidental College, and her Master of Public Health in Sociomedical Sciences from Columbia University Mailman School of Public Health.

About Fluent Research
Fluent Research is a data and insights-driven strategic consulting firm. Since 2006 Fluent has leveraged understanding of human behavior to help the world’s best-known brands and organizations advance worthy causes, innovate transformational products, and successfully navigate change. Fluent’s work centers around three practice areas: thought leadership research, formative research and evaluation, and social impact assessment. Fluent has applied rigorous and innovative research solutions in service of promoting children’s access to and quality of education, and gender equality in the U.S. and in over 70 countries around the world. Fluent’s creative arm, Fluent Productions, is an award-winning producer of original documentary content that harnesses the power of visual storytelling to bring attention to important issues facing our society, to build empathy and inspire action.

Contact: Stefanie Cousins
[email protected]