A significant number of American families are facing economic insecurity and hardship, such as job loss, declining wages, home foreclosures, and increased health care costs. The effect of economic insecurity could be particularly damaging for the wellbeing of children. Sesame Workshop developed resources to assist parents in coping with economic hardship, and Fluent evaluated the efficacy of these resources.
Sesame Workshop: Families Stand Together
About This Project
Sesame Workshop has developed multimedia resources, which provide parents with positive strategies for coping with economic adversity and supporting children’s overall wellbeing and emotional development. Fluent was retained to evaluate the impact of these resources on families’ ability to cope and take positive steps in ensuring a stable emotional environment for their kids.
Fluent evaluated the effectiveness of the initiative among families who have been affected by economic hardship, with a particular emphasis on low-income families. The study was designed as a randomized control trial and unequivocally demonstrated the positive impact of the initiatives on parents’ ability to model and utilize strategies of coping with economic hardship, as well as on children’s attitudes and behaviors.
Research was used to demonstrate the efficacy of Sesame Workshop’s community outreach programs.